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Government Innovation Authors: Bob Gourley, Rick Delgado, Fuat Kircaali, Jeremy Geelan, Dana Gardner

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Earth911.Org Introduces New Global Warming Web Resource

Newly Launched Section Builds on National Effort to Raise Awareness About Impact of Global Warming; Recognized as Valuable Publ

SCOTTSDALE, AZ -- (MARKET WIRE) -- 12/06/06 -- Responding to increased awareness and the need for greater public resources dedicated to addressing the global warming trends, Earth 911 -- part of the Global Alerts' cause media network, and the nation's portal for environmental action and information -- has launched a new section dedicated exclusively to Global Warming. Visitors to will now have access to comprehensive educational and actionable information designed to help them better understand what global warming is, and what efforts they can take to help combat its devastating effects.

"Global Warming affects us all. Earth 911 has always been designed and committed to creating a network accessible by individuals, communities and organizations for the latest information on local and national environmental issues and resources," said Jeffrey Rassás, President and CEO of Global Alerts. "Our new section dedicated to Global Warming is a natural extension of our larger vision -- to provide resources that empower individuals, communities and corporations to make a difference."

The Earth 911 Global Warming resource page includes background on what causes Global Warming, and an overview of the effects -- including links to heat and sun index safety, weather details, and world data. Information on what national and international organizations and agencies are doing to address Global Warming issues is also available. Visitors can learn more about programs and other organizations dedicated to reducing greenhouse gas emissions, or access information on U.S. Climate Policy and Actions.

Understanding Individual Impact

Did You Know? According to the U.S. EPA, individuals can impact nearly 32% of the total emissions per person by the choices made in only three areas. By visiting, visitors can learn how they can make the most impact in reducing carbon emissions through educated choices about the electricity used in their homes, the waste they produce, and the transportation they choose to use.

Since launching in 1991, Earth has been recognized throughout the industry with numerous awards, including the Al Gore Hammer Award and the National Information Infrastructure Award for Recycling.

"We hope that as the Earth 911 portal continues to expand, it will increasingly become a place people turn to help stay informed about environmental issues, and share knowledge with others to enable all to act now and make a difference," concluded Rassás.

About Earth911

Founded in 1991, is the nation's premier one-stop environmental Web portal. Earth 911 consolidates community-specific environmental resources into a single, user-friendly information network. It is the mission of Earth 911 to empower the public with local resources needed to improve their quality of life. Through the use of patent-pending alerting technology from its parent company, Global Alerts, and ZIP Code-based applications, Earth 911 helps residents and businesses protect and improve the environment. Community-specific alerts, such as beach water quality alerts, inform citizens of urgent environmental news in their area. As a unique Public and Private Sector Partnership, the Earth 911 network is supported by the private sector so it can be provided at no cost to taxpayers and government. 1-800-CLEANUP is listed on billions of household product container labels guiding consumers to important recycling and disposal information.

About Global Alerts, Inc.

Global Alerts, LLC is the Scottsdale, Arizona-based leader in alerting technology integration and digital distribution. The company's unique alerting platform enables government first responders to send and receive community-specific, real-time alerts that help keep people, property and the planet safe. The company's mission is to build on the success of our real-time dissemination of AMBER Alerts (at, beach water quality alerts (at and missing pets alerts (at and expand the reach of our platform with a global alerting network ready wherever and whenever emergencies occur. To learn more, visit

Media Contacts:
Sara Errickson
Brodeur for Earth 911
[email protected]

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